Showcasing a More Personalized In-store Experience

NEC to Highlight Facial Recognition, Data Analytics at Retail’s Big Show Jan. 13-15

On Jan. 13-15, the world’s largest retail conference and expo kicks off at the Javits Convention Center in New York City. NEC retail experts are putting the final touches on demonstrating how its leading-edge video analytics technologies transform the in-store experience for shoppers.

Visitors to NEC’s booth #1936 will tour a virtual store to see first-hand how these innovations bring better engagement with customers, while also delivering tangible business benefits for retailers. Video analytics solutions powered by the NEC Enterprise Video Analytics (EVA) platform enable retailers to garner extensive insights into shoppers:

  • Presence, including heatmaps and dwell times
  • Behavior, including gaze detection, traffic patterns and responses to targeted content
  • Security analytics, including automated detection and response
  • Interactive experiences, including loyalty engagement and checkout

This deeper understanding of shopper behavior can then be used to enable the ultimate, frictionless personalized shopping experience and make checkout and other in-store processes more efficient and effective—for retailers and shoppers alike.

During the event, NEC will focus on four areas of the retail experience—Customer, Operations, Analytics and Marketing, all powered by the NEC video analytics platform services. An in-booth tour starts with self-registration using NEC facial recognition software, which in turn enables multiple touchpoints and experiences throughout the booth.

Looking Customer Loyalty Right in the Face Improving Store Operations

Big Show visitors also will get a glimpse of how facial recognition and data analytics assist retailers behind the scenes as well through improved business operations. NeoFace Watch uses real-time face recognition to provide retailers with an effective, transparent loss-prevention system. NEC will show how retailers can use this same technology to manage employees’ time and attendance as well. Additionally, booth visitors will get a first-hand look at NEC’s industry-leading point-of-sale hardware devices.

Check out NEC Retail solutions to learn more. Up-to-the-minute sales data analytics helps retailers survive and thrive in this competitive marketplace. Reliable sales data and reporting enable tailored in-store offers to customers, plus aids in managing inventory and staffing. While in NEC’s booth discover ways analytics can be used to track demographic and traffic data related to in-store shoppers. Using facial recognition systems retailers are able to track repeat customers at a location without collecting any personally identifiable information. This information in turn helps drive marketing content and analyze purchase patterns.

Experience Fast, Frictionless Transactions

NRF expo attendees will also have the opportunity to interact with NEC customer Cali Group’s face-based kiosk when visiting NEC’s booth. The facial-recognition kiosk, now being rolled out at CaliBurger locations, shows how easy it is to deliver fast and truly frictionless transactions. Guests will peruse a menu, choose items and then pay for their virtual purchases without pulling out their wallets or personal devices. Face-based payments someday may replace credit cards as customers look for a more personalized experience like face-based kiosks without the long lines and wait times.

Representatives from the Cali Group will be on hand in the booth to answer questions about the innovative use of facial recognition technology in the Quick Serve Restaurant (QSR) industry.

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NEC Corporation of America

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Exploring the Diverse World of Biometrics at AFIS 2018

Our 32nd Annual AFIS Internet Users Conference, held in Reston, VA, was a highly successful event. It brought together professionals from around the globe, and with its proximity to our nation’s capital, we were pleased to host a number of our Federal clients as well. Together, we explored opportunities and issues impacting the public safety and law enforcement community in the near and long term future. In this time of digital transformation, attendees learned more about new techniques in forensics, experienced the latest in identification technology solutions, and how biometrics and AI can help provide a more secure, convenient and frictionless experiences for all of us.

This year’s conference was enhanced by dynamic speakers from U.S. and international law enforcement agencies (e.g. Toronto Police Services) and U.S. Federal government agencies discussing their use of biometrics and analytics technologies in meeting their challenges and success stories.

Our keynote speaker, none other than Secretary Tom Ridge, the First Secretary of U.S. Department of Homeland Security and former Governor of Pennsylvania, kicked off the three-day event discussing the evolution of our country’s security profile, the role technology plays in securing our borders, and the trends impacting local, regional and state public safety officers and investigators.

In parallel, NEC showcased its latest identification technologies that are helping federal, state and local agencies with new ways to solve crimes, predict threats, capture data, improve public safety and security. Some of the highlights include:

  • Interactive expertly guided tenprint workshops with hands-on experience with NEC’s Integra-ID® iBW, the latest in fingerprint technology processing
  • eGate Solution for Airport and NeoFace® Express showed how frictionless identification can simplify and enhance a passengers experience while increasing security
  • NEC Enhanced Video Analytics (EVA) represents the latest biometric and video analytics technology allowing for instant detection, identification and tracking of suspicious individuals in a crowd
  • NeoFace® Reveal and SmartScan exhibits gave an up-close and personal encounter for many AFIS Internet members as they transition to facial recognition disciplines in addition to fingerprint and tenprint identification work

One of the highlights of the conference is the opportunity to network and socialize with other like-minded professionals who are facing the same issues and daily challenges. The Winery at Bull Run was a unique venue that provided a fun atmosphere of comradery for our two groups!

The conference closed with the 2018 AFIS Awards Banquet. This was a time to recognize the newly elected AFIS Internet, Inc. Executive Board and to honor recipients of the AFIS Internet 2018 “Biometric Hit of the Year Award.” Deputy Norman Kandil with the Hamilton County Sheriff’s Office was recognized for his use of the new Facial Recognition program on a theft case that not only resulted in the arrest of the unknown suspect; it also took the Detective down an unknown path that ultimately lead to the conviction and sentencing of two additional suspects. Hector Hernandez with the Bexar County Sheriff’s Office received the award for his work as a Latent Print Examiner on a human smuggling transport case resulting in the death of 10 immigrants. Other agencies were unable to identify the tenth victim, but Hector was able to get an impressive Print (Finger) hit to positively identify the last victim. Congratulations to all, with our sincere gratitude for your service!

I would like to express my sincere thanks and appreciation to the AFIS Internet Board and our host agencies, the Virginia State Police and the Virginia Department of Forensic Science, for their dedication and tireless efforts in organizing this conference.

This year’s AFIS Executive Board, Host Agencies and volunteers did a fantastic job of providing relevant topics, with outstanding speakers who engaged, educated and inspired us.

We now look forward to 2019 and hope you will plan to join us next August 25-28 in Scottsdale, AZ. Meanwhile, you can check out or relive the excitement by viewing our photo gallery or our AFIS 2018 recap video.

AFIS Internet Conference 2018

NEC Corporation of America

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