Extreme weather events have caused massive destruction across North America in recent months. In early 2018, the eastern part of the U.S. experienced a “bomb cyclone” consisting of severe cold temperatures, massive amounts of snow and lots of misery. Last summer and early fall, the Gulf Coast and Caribbean were hard hit by hurricanes during one of the most severe tropical storm seasons in years. Parts of Puerto Rico still are struggling to even get the power back on and other services.
Weather wreaks havoc not only on daily life, but disrupts businesses as well. Lack of power, paralyzed transportation and infrastructure damage have a definite impact on “business as usual.” Over the past several years, the Ponemon Institute (https://www.ponemon.org/), which conducts independent research on privacy, data protection and information security policy, has launched three studies since 2010 on the cost of data center downtime. In its latest study (2016), the research shows that the average cost of a data center outage was $740,000, an increase of 38% since the first study in 2010.
The cost of one outage can be measured in many ways—loss of revenue and productivity, damage to an organization’s reputation in the market, customer churn and loss of future opportunities. Depending on the timing and duration of an outage, some industries may be more adversely affected than others. Think about a resort hotel that is unable to book rooms online during the height of the tourist season. Potential customers quickly lose patience and head to the competition or give up entirely. Or consider a transportation organization—outages cause inconvenience for passengers and loss of revenue for carriers, but might be a safety concern as well.
Business Continuity and Disaster Recovery
Two elements of business planning, business continuity and disaster recovery (BCDR), are especially critical during a disaster or outage. Continued business operations depend on an organization’s ability to replicate its systems and data quickly. The ability to plan ahead and adapt during a crisis to restore business operations — without long-term or permanent negative effects — are crucial to an organization’s success. Business continuity goes beyond staying up and running during a disaster. It also means keeping all parts of the business running effectively and efficiently, not just the technology systems.
It’s important to keep a BCDR plan updated as IT changes occur, such as when new applications are added, new technologies become available, or when moving applications to the cloud, for example. By keeping the BCDR plan aligned with the business plans, the IT team won’t be caught off guard when an outage occurs.
Fortunately, technology provides solutions that help mitigate the effects of a disaster, natural or otherwise, and keep businesses online.
Keeping Data Center Operations Humming
For years it’s been a common practice for companies to maintain backup copies of data at an off-site location, usually within a short driving distance of the primary data center. While this practice works for many outage situations, a natural disaster such as a snowstorm, earthquake or mud slide could have a widespread geographic impact that affects not only the location of the main data center, but the backup location as well.
Deploying a cloud solution mitigates that disaster scenario. Cloud-based services support an organization’s ability to plan for disaster recovery and benefit ongoing business continuity. Cloud solutions come in three major deployments—public, private and hybrid. All have pros and cons, depending on the organization’s needs. For instance, private cloud solutions such as Infrastructure as a Service (IaaS) provide the elasticity, flexibility and scalability of a public cloud, but can be dedicated to one account, thus providing a more personalized and secure solution.
IaaS solutions offer advantages over a public cloud, including seamless technology upgrades and more control. Advanced compute, storage and network technology can combine in a private cloud offering such as IaaS, but no solution is “one-size-fits-all.” It’s important to work with a service provider who can create a solution that fits the organization. IaaS lends itself to customization that caters to the unique needs of an organization.
The advantages of a private cloud are numerous:
- Lower costs than maintaining a private data center
- Maintain standards of regulatory compliance
- Access to the latest technologies making it easier to stay current
- More control than a public cloud, including a more secure solution
- Standard billing so there are no “surprises”
- Less burden on internal IT teams and staff
During a natural disaster, IaaS can be the ideal solution for BCDR. By providing an off-premises, hosted environment, the data center continues to operate from a location far removed from the disaster. Data is secured and transactions with customers and partners continue without interruption. Fault-tolerant servers offer five 9s of uptime and scalability. A grid storage system helps ensure redundancies to protect a company’s mission-critical data. Using grid storage, a company can replicate its data at an off-site location. During an outage or natural disaster, the master site can be recovered by using the data at the remote site, by means of an Optimized Copy, without having to import backup images.
NEC partner Iron Mountain maintains its National Data Center, located 220 feet below ground in Western Pennsylvania and considered one of the most secure, compliant and energy-efficient data center complexes in the world. As a technology infrastructure provider and part of Iron Mountain’s Data Center Marketplace, NEC is able to provide additional value-added services such as Disaster Recovery as a Service from this secure location.
Learn how NEC teams up with its partner Iron Mountain to provide an IaaS solution housed in one of the most secure locations in the world, the Iron Mountain National Data Center.
Location of the ‘Office’ No Longer Matters
When a weather event or other natural disaster strikes, the ability to enable employees to work from anywhere becomes critical. Working remotely means staff can perform their jobs as seamlessly as if they were in the office, supporting business operations, serving customers, suppliers and partners, and getting their work done.
Cloud-based applications enable employees to keep things running from remote locations. With unified communications and collaboration tools such as softphones, instant messaging, and audio and video conferencing, dispersed teams collaborate and work on projects even when the weather outside slows transportation to a crawl. Enabling employees to do their jobs even when they can’t get to the office keeps them safe during dangerous travel conditions as well.
Virtual desktops can be linked through a private network connection to a secure, remote data center far from the bad weather or natural disaster. Best of all, desktops in the cloud look and behave as if they are part of a corporate IT environment. Customers and employees won’t notice a difference in the quality of service.
Software-defined networking (SDN) simplifies network management, proactively addresses network performance and quickly re-routes network traffic as needed—all critical functions during a severe weather occurrence or natural disaster. An SDN solution centralizes control of the network and automatically monitors and prioritizes network traffic, distributing it according to pre-defined policies and constantly updates network resources and traffic conditions.
When the blizzard, mud slide, earthquake, wildfire or hurricane strikes your location, the right solutions and technology enable business as usual. Consider private cloud solutions when developing your business continuity and disaster recovery plans to help create a safe and secure environment that protects data and applications, and keeps your business running.

5 Reasons You Can’t Ignore the Private Cloud Anymore
To learn more about the benefits of a private cloud, check out 5 Reasons You Can’t Ignore the Private Cloud Anymore. Fill out the form to download the ebook.