3 Tips to Leverage Your Existing Communications Investment

nec-leverage-existing-investment-ucInformation speed is faster than ever – and continuously accelerating. Your communication stream needs to be able to keep up. Voice, data, chat, video, messaging, email; everything should be synchronized and easily available. Are you not reaping the full benefits of your investment because cost is a concern? We’ve put a few tips together to help you keep your technology current and your capital costs in check.

  • Reuse existing PBX with SIP

If you’ve never toyed with the idea of using tie lines or trunking to connect with your existing PBX infrastructure, consider the savings.   SIP trunking offers significant savings in reduced administration and infrastructure costs. It also allows you to leverage your current investment in gateways and other equipment purchases while extending your communications capabilities.  Technologies that connect to your existing PBX allow you to add video/web/audio collaboration and mass notification services without replacing your voice systems. You can leverage the telecom lines you already pay for, and reduce conferencing costs dramatically compared to engaging a hosted provider.

SIP trunking also gives you an opportunity to vary your communications.  Just because you’ve invested in a particular provider’s technology, does not mean you have to put all of your “eggs into one basket” when it comes to features or security within your organization. For example, if you’ve chosen Provider A for a solution but they don’t meet your desire for redundancy and security in times of crisis, you can implement a secondary provider’s solution – one that integrates seamlessly into your existing solution – for that extra layer of security.

  • Collaboration

With business impacts such as immediacy, simplicity and interoperability, collaboration is almost essential in any business environment. All departments and levels in a corporation interact regularly with one another to collaborate toward common goals, but utilizing WebEx or other hosted solutions for your conferencing needs can be costly. By using your existing lines for collaboration and notifications, you can eliminate ongoing service and connection costs. Since you are already paying for the lines, you might as well leverage all of their capabilities. Increased savings isn’t the only benefit – integrating collaboration tools into your existing infrastructure and communications workspace makes them easier to use and more effective.

There is a place for collaboration within every group of your business. For example, some organizations utilize in-house collaboration in the Human Resources hiring process to cut costs when it comes to fly-in interviews vs. video conferencing interviews. Hospitals and doctors use collaboration tools to increase the speed of consultations. Sales organizations use video collaboration tools to reduce the costs of travel and meeting space. In what ways can your organization use collaboration tools more wisely and effectively today?


  • Add functionality with UC

Unified Communications (UC) gives you the flexibility to customize your solution options, along with the ability to add additional features to meet specific needs, ensuring that you’re delivering a service that’s valued by the entire organization. Traditional UC elements typically consist of Unified Messaging/Voicemail/Fax, Text Chat/IM, Audio/Web Collaboration, and Video Conferencing. Each of these capabilities enables you to add functionality within your existing system so you can increase productivity without drastically increasing cost.

Video conferencing plays a vital role in the collaboration aspect mentioned earlier. A significant change we’ve noticed in recent years is the downturn in the economy and its effect on company budgets, and as a result, a greater emphasis being placed on the importance of expense management. This is of particular importance to the small and medium-sized business sector, and has contributed to the rise in digital alternatives over face-to-face meetings. A reported 45 percent of medium-sized businesses utilize some form of technology to conference in a virtual environment.

In addition to the cost savings, reduced travel results in making better use of staff time. By allowing executives and personnel at all levels to coordinate and actively participate in meetings around the world, you’re able to better maintain executive control and make critical decisions in a timely manner.

If you’re ready to leverage your existing communications investment, NEC’s Meeting Center can help. To see how NEC is helping businesses become more efficient and productive by leveraging their existing PBX, download the info below. For an in-depth look into the system configuration, mass notification settings and reports, check out the demo presentations below.