Biometrics Enhances LPGA Fan Experience

Ladies Pro Golf Association (LPGA) founded in 1950 is a premier professional women’s sports association that provides programs, instruction, tournament play, as well as charitable events through its foundation.

Recently, at the ANA Inspiration Tournament in Palm Springs, California, the LPGA and NEC worked together to pilot a program that provided facial recognition solutions for safety and security of its fans, players, and tournament staff. The pilot also provided a unique VIP experience for its media and other credentialed patrons to create frictionless entry into various secured environments around the golf course.

Player, fan safety and a pleasurable customer experience are of the utmost importance to the LPGA, which prides itself on providing a safe, fun, family friendly event. To help ensure this experience during the ANA Inspiration event the LPGA used NEC’s NeoFace Express rapid access solution to eliminate long wait times by accurately identifying media members, tournament staff all while keeping a watchful eye for known persons of interest to law enforcement by searching against state/local and national law enforcement databases to keep potential threats away by alerting the appropriate authorities.

.@LPGA eliminates long wait times by accurately identifying #VIP members and staff. #CX #Biometrics Click To Tweet

Take a moment to the watch the video below to learn more about how NEC’s facial recognition solution was leveraged at the tournament.


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Orchestrating a Brighter World Fuels NEC’s Sponsorship of the Volunteers of America Texas Shootout LPGA Tour Event

NEC’s official brand message, “Orchestrating a brighter world,”   has multiple meanings, but it originated as a way to showcase our global identity and value as a provider of technology and solutions for a better society.  We also promote this value by supporting altruistic causes and organizations.

Our brand message was on full display as NEC Corporation of America was a primary sponsor and the proud Official Technology Partner of the Volunteers of America Texas Shootout LPGA Tour event, held April 26th  through May 1st at the Las Colinas Country Club.

It was an exciting event, especially for Jenny Shin, who claimed her first LPGA tour win with a two-stroke victory. Plano resident Gerina Piller tied for second place with Amy Yang and Mi Jung Hur.

The Volunteers of America is a faith-based organization dedicated to helping those in need. The group provides affordable housing to low-income individuals, long-term nursing care for seniors, and human service programs for veterans, seniors, people with disabilities, at-risk youth, homeless individuals and families, men and women returning from prison, and those recovering from addictions.

“The Volunteers of America Texas Shootout aligns with our company values and we are delighted to support a world-class sporting event that benefits the community where our employees live and work,” said Shinsuke (Shin) Takahashi, president and CEO of NEC Corporation of America.

The Volunteers of America Texas Shootout is the only LPGA Tour event in the state of Texas and featured 19 of the top 20 female golfers in the world.

The tournament also provided a unique opportunity for high school and college amateur female players to tee it up against the best players in the world through two qualifying “Shootouts.” The top two finishers from each shootout qualified for a spot in the Volunteers of America Texas Shootout.

“We are extremely excited to have NEC as our Official Technology Partner,” said tournament director Kristy Nutt. “Their products and services are second to none and we will benefit from NEC’s LCD display technology. It is great having a sponsor that has offices in Irving and has the same drive to engage and support the community.”

To volunteer or donate to the Volunteers of America, please click here.

LPGA Volunteers of America Golf Event Lunch

“NEC and golf have been linked for many years and this opportunity in our back yard uses a high profile stage to help improve societal standards of living,” said Takahashi.  “At NEC, we practice a core value we refer to as “orchestrating a brighter world,” and this is a wonderful way for our employees to be involved and express it.”