U.S. & APAC Companies Pay Attention: The GDPR Deadline Looms for the EU

With Facebook under scrutiny for sharing users’ data with third-party data brokers, more internet users are questioning the privacy of and access to their personal information. European Union businesses and citizens have been concerned since at least early 2012 when the proposal for General Protection Data Regulation (GDPR) was released. The official GDPR regulation was adopted by all member states and the European Parliament in 2016. Beginning May 25, 2018, any organization that has a presence in an EU country or houses the personal data of EU citizens will have to comply with the GDPR standards.
GDPR also pertains to any businesses that:

  • Has operations in the EU
  • Is doing business with an EU company or a US company that has operations in the EU
  • Has any level of data involvement with EU companies

The penalties for GDPR non-compliance are severe. Should North American or APAC businesses be concerned?

What Lead to the GDPR Proposal?

Until the 2012 proposal, countries in the EU had their own regulations due to each individual nation’s interpretation of the Data Protection Directive from 1995. The patchwork of inconsistent rules caused organizations to rely on additional resources to comply with different national procedures and laws, especially as more data was collected in the decades since.

Although each nation had its own data protection laws, the enforcement of those laws was negligent. EU businesses were given security guidelines to follow and were self-regulating, but PwC’s 2018 Global Economic Crime and Fraud Survey states that only 54% of global organizations have conducted a fraud assessment in the past two years. One in ten had not performed any type of risk assessment in the same time frame.

With the implementation of GDPR, the EU market will save an estimated 2.3 billion euros or $2.85 billion every year. However, they are also held liable for data security and fraud protection.

What Does GDPR Require?

GDPR sets minimum standards for data protection for any business that:

  • Has a presence in any EU country or
  • Processes personal data of EU citizens

GDPR compliance applies to any business that:

  • Has 250 or more employees or
  • Processes sensitive or large amounts of personal data

Personal data is defined as any PII or personally identifiable information such as name, identification number, location data, email address, photographs, social identity, economic status, physical abilities or anything that refers to that individual.

Users have specific rights under the GDPR including:

  • The right of transparency including clear data consent forms, which data is being collected, access to that data and how it is being used
  • The right to rectify inaccurate data
  • The right to be “forgotten” including withdrawing consent and deleting all personal data from a business
  • The right to object how the data is being used
  • Data portability to transfer data between companies upon request

Companies must report data breaches within 72 hours and specify the number of exposed records, the types of data breached, what has been done to address the breach and mitigate any adverse effects, and the consequences of the breach.

Companies must also perform assessments to identify and address the risk of fraud or breaches. If the organization meets any of the requirements of 250 or more employees, processes highly sensitive or large amounts of EU citizen data, regularly collects or monitors data subjects or are a public authority, they will need to hire a data protection officer to oversee compliance.

Depending on the type of non-compliance, penalties could be from 2% or 10 million euros  up to either 4% of the business’ annual global turnover(based on the previous fiscal year) or 20 million euros.

How Will Companies Comply with GDPR?

5 Critical Features of a Long-Term Data Storage InfrastructureThe penalties and stringent requirements of GDPR have organizational leaders worried about compliance by the May deadline. Although the regulation was adopted by the EU, global organizations could be at risk for punitive fines. Over 70% of U.S. businesses have begun preparing for GDPR and have spent $ 1 – 10 million to prepare. Some businesses have opted to reduce their EU presence temporarily until they meet GDPR standards.

Companies can prepare for GDPR compliance by:

  • Documenting what data is collected, who has access, and where it is stored
  • Creating rules and processes for data access and use
  • Building security controls for protecting data
  • Establishing protocol for responding to data breaches
  • Assessing the risks of data fraud and GDPR non-compliance

How Can NEC Help?

GDPR compliance challenges are prompting business leaders to lean heavily on their technology partners for solutions. A provision within the data protection regulation is “privacy by design” which requires technology solutions to natively build in data security from the onset. The good news is that NEC has a robust data platform that is built to secure data and help make data manageability easier: NEC HYDRAstor.

HYDRAstor offers a scalable and customizable platform for small-to-medium and enterprise businesses, including the ability to upgrade with no disruptions and expand to almost unlimited data growth.

NEC’s erasure-coded resiliency eliminates a single point of failure, keeping data protected and secure on HYDRAstor’s grid architecture. Erasure coding distributes data across the storage grid, so disk or node failures don’t disrupt the availability of data. Data resiliency automatically rebuilds only bad sectors, enabling a faster disk rebuild than traditional RAID.

HYDRAstor’s encryption technology protects data from unauthorized access to lost or stolen disks by encrypting data prior to being written to disk. Data that may need to be classified can exist in the same system as unclassified data due to HYDRAstor’s Write-Once-Read-Many (WORM) capability for regulatory compliance.

NEC’s HYDRAstor backup partners such as Veritas, Veeam, Commvault, and more, are also preparing for GDPR compliance, offering simplified management interfaces for data protection managers.

Concerns about data availability, security, and the deletion of user’s personal data can be handled seamlessly with NEC’s HYDRAstor. To learn more about NEC HYDRAstor, visit www.necam.com/HYDRAstor.

In a dynamic and global economy, our experts anticipate that GDPR compliance will be universally adopted in the near future.

If your company has presence in any EU country, please contact us today for a complimentary consultation on your data storage and security requirements.

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The Fate of Airport Customer Service Isn’t Terminal

Today’s air travel is marred by long lines, time-consuming security checks, and constant stress.  Travelers are queued up at the check-in counter, at the self-service kiosk, when they drop off their bags, when they navigate the TSA screening lines and when they board the plane.

64% of surveyed passengers prefer a #biometric interface for as many #travel activities as possible. #CX Click To Tweet

unique biometric key

However, these necessary security checks waste precious passenger time and impact an airport’s bottom lines. With NEC’s Advanced Recognition Systems, a simple scan of your face becomes a single, unified biometric key that unlocks an enjoyable experience that is:

o Safe & Secure
o Seamless & Frictionless
o Engaging & Personalized

In the infographic below you can find more information regarding facial recognition technology in airports that allows for an elevated passenger experience.

Also, check out this recent Wall Street Journal article that takes an in-depth look at NEC’s use of facial recognition in U.S. airports and other venues.

 

Download today our informative whitepaper to learn why it’s time to take a new look at facial recognition.

facial recognition

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Time to Take a New Look at Facial Recognition

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Coming to a Terminal and Airport Near You…

In a nationally televised report, NBC National News covered its initial rollout!

US Customs and Border Protection has now installed it in eight airports and written extensively about its benefits!

Touting a “year of innovation,” Delta Airlines has them in their Hartsfield-Jackson International Airport VIP lounge in Atlanta and using them for ticketless boarding!

What is it? It is NEC’s NeoFace® Express and you can see it in action in this short video.

The need for greater security in crowded, public places is changing the way businesses are engaging with customers. That’s true whether it’s an airport, stadium, cruise line or a border security check. At these, and many other high-traffic sites, the goals are the same – quickly and accurately verify the customer’s identity and provide the necessary service.

As with many of NEC’s solutions, NeoFace® Express has patented technology that allows for the capture of the best facial image for processing while providing these additional unique features and values:

  • Efficiency – measuring the time spent interacting with the station
  • Satisfaction – measuring how satisfied the user is after use of the station
  • Acquisition Rate –  measuring the success of image acquisition; and
  • Accuracy – measuring the true identification rates

NeoFace Express is a key component of NEC’s single, unified biometrics key solution that provides a secure, frictionless and personalized customer experience. With a simple scan of the face, a unified key is created that allows consumers to enjoy fast, easy access to areas such as; airport lounges, theme park attractions and sporting events, while business and government agencies benefit by improving operating efficiencies and heightened security.

Traveling soon? Going to a game? Visiting a theme park? Look for the NEC’s NeoFace Express soon at these and more sites near you.
For additional information and to stay up on the latest, follow us on Twitter and check out our NEC Advanced Recognition Systems page.

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Time to Take a New Look at Facial Recognition

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Announcing NEC’s New LPGA Microsite

NEC Corporation of America, Official Technology Sponsor of the LPGA (Ladies Professional Golf Association), proudly announces the launch of our new LPGA-focused microsite. NEC is committed to supporting the LPGA organization in its mission to provide a safe and enjoyable environment for its players, guests and tournament staff. With the creation of this dedicated site, NEC brings together specific tournament participation and support information, and provides you with direct access to ongoing NEC-relevant LPGA tour and player updates, all located in one website, hosted at http://lpga.nec.com.

Especially designed for golf enthusiasts, this NEC/ LPGA microsite is a one-stop location for you to:

  • Reference the LPGA Event Calendar and its tournament information
  • Follow our NEC/ LPGA blog content, tournament by tournament, as we share results, observations and player information from the NEC-sponsored LPGA events
  • Check out NEC’s (facial recognition) technology in action at select events, and the various ways NEC’s smart enterprise solutions are helping to power the LPGA this year
  • View the expanding gallery of NEC/ LPGA photo images, tournament and technology videos, as well as NEC’s event marketing media throughout the season
  • See what’s happening, and connect with us on our Social Media outlets
  • Explore NEC’s powerful Advanced Recognition Solutions, as well as Unified Communications and Infrastructure solutions, and their applications to real-life smart enterprise situations

The new NEC/ LPGA web site is a great place to check out the expanding use of facial recognition for heightened security at professional Sporting Events.

For example: For the upcoming Founders Cup event in Phoenix Arizona, and also for the ANA Inspiration tournament, NEC technology will be at the Front Entrance, strengthening entry security with NEC EVA (Enhanced Video Analytics) facial recognition– screening analytics that compare faces to an LPGA Watch List, to safeguard the LPGA fan experience. This technology also provides important fan metrics, such as age, gender and number of attendees at the event, invaluable information to assist the LPGA in their goal of elevating the fan experience and creating enjoyable, memorable events.

Additionally, in response to player’s requests for increased locker room access control, NEC’s NeoFace Express will be boosting security in the Player’s area by providing real-time screening for LPGA-approved personnel.

Exciting things are happening at NEC, so come join us now in the new NEC LPGA microsite, for the latest in event information and cutting edge NEC technology!

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Enhancing the Customer Experience
Want to learn more about our solutions to enhance your customers’ experience?

Just let us know and we will be happy to help out.

 
 
 
 
 



Join NEC at Enterprise Connect 2018: Enabling the Smart Enterprise to Thrive

The annual Enterprise Connect event attracts communications and IT professionals from around the world to delve into the newest technologies, share best practices, sample new ideas, and learn firsthand from expert insight. This year, Enterprise Connect 2018 in Orlando presents a chance to discover something new that could improve your organization’s operations, and potentially increase business opportunities as well.

For the past 20+ years, NEC has brought its biggest and brightest ideas to the conference and expo. We’ve always found this event to be an excellent opportunity to meet with our customers, prospects and partners and participate in conversations and idea exchanges in a more personal way.

Driving Digital Transformation

In 2018, NEC will be featuring an impressive display of its solutions for the Smart Enterprise. Current strategic business disruptors are driving digital transformation for today’s organizations—regardless of size or region. To help organizations thrive in this environment of change, NEC offers Smart Enterprise, a comprehensive approach to safety, security, efficiency and reliability—by integrating NEC’s own unique mix of technologies and solutions. We offer something that no other competitor can bring to the table.

Visitors to NEC’s expo booth #913 will see firsthand how digital transformation and advanced approaches for delivering and managing communications and IT services can help Smart Enterprises thrive.

A sampling of this year’s featured solutions includes:
• NEC’s industry-leading integrated IT and unified communications solutions
• Software Defined Networking (SDN) for secure, automated QoS
• Unique use of facial recognition for safety and security as well as demographics capture and analytics
• Workflow optimization through a common database and services shared amongst multiple software systems
• Self-service kiosks for better efficiency and improved customer service
• A human “in-the-loop” path to efficient and reliable Internet of Things (IoT) solutions
• Vertical-focused solutions designed for the specific needs of industries, including healthcare, government, hospitality and more. Workflow optimization, facial recognition and attendant solutions for healthcare will be highlighted in the booth, but similar methodologies can be used in other verticals as well

Solving Customers’ Biggest Headaches

Attendees will also learn how our customers are discovering ways to solve their most pressing pain points through NEC’s Smart Enterprise approach, such as:
• Tackling inefficient workflows and processes—both of which can have a negative effect on the overall customer experience
Reducing business disruptions related to technology and network issues
• Managing disparate databases across the enterprise and through partners
• Coping with insecure networks in the face of expanded cyber attacks
• Ensuring the physical safety of employees and customers alike

To learn more about how NEC customers are embracing Smart Enterprise solutions in their organizations, check out these case studies:


 

NEC Speakers at Enterprise Connect 2018

In addition to the Smart Enterprise experience in our booth, NEC speakers will be featured in several conference sessions. We invite you join us during the following time slots.

GENERAL SESSION
Thursday, March 15 | 10:15 am – 11:15 am
Resiliency, Disaster Recovery & Emergency Communications: New Threats, New Ways to Prepare
Sam Safa, Sr. Solutions Development Manager, of NEC Corporation of America, will join a roundtable of industry experts.

BREAKOUT SESSIONS

Wednesday, March 14 | 3:00 pm – 3:45 pm
Cloud Tradeoffs: Customization vs. Off-the-Shelf, Cost vs. Agility
JP Najar, Sr. Solutions Architect – Cloud, NEC Corporation of America, will participate in a roundtable discussion with vendor representatives.

CUSTOMER CASE STUDY SESSION:
Wednesday, March 14 | 4:00 pm – 4:45 pm
Real-World Enterprise Speech Tech Use Cases
This session features several use cases, including one from NEC customer Brad Hazelbaker, Network & Telecommunications Manager, of St. Elizabeth’s Healthcare who will also participate in the roundtable discussion.

We’re counting down the days until the Enterprise Connect conference kicks off on March 12. To save $500 off a full conference pass or get a FREE Expo Plus Pass, simply register through NEC’s Enterprise Connect web page and enter discount code: NEC.
We look forward to seeing you there!

For More Information
If you are interested in learning more about NEC Smart Enterprise solutions or would like to set up a meeting with an NEC expert during Enterprise Connect, please fill out and submit the following form. More information about attending Enterprise Connect is available here.

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