NEC Welcomes Greater Industry Collaboration on Facial Recognition Technology

Today, NEC Corporation President and CEO Takashi Niino published the following essay regarding recent calls for government regulation and greater industry collaboration on facial recognition technology.

As a world-leading provider of facial recognition and other biometric, as well as information and communications technologies, NEC Corporation welcomes greater industry collaboration and effective discussion for the future of facial recognition technology and business. As a point of background, NEC produces face, iris, fingerprint, palm print, finger vein, voice and ear acoustic recognition technologies, and has over 700 biometric recognition installations in over 70 countries around the world. 

In recent weeks, we’ve seen renewed calls for government regulation and discussions about how we as an industry can build a foundation of responsibility to protect people against discrimination, invasions of privacy and violations of human rights. 

NEC Corporation welcomes this debate as we believe it will lead to solutions that can make our world a better place. Furthermore, we are eager to move the discussions forward.

As more companies come forward to add their voices to this dialogue, I believe we will start to see new and different roles that these technologies can play in protecting and improving our global communities.

In the United States, for example, the Department of Homeland Security is today using facial recognition technology at more than a dozen airports to positively identify travelers entering and exiting the country. Three days after the technology was introduced at Dulles International Airport, an imposter was stopped using a fake document. As recently as late November, the lead architect of this system from U.S. Customs and Border Protection (CBP) reported that it had identified at least 36 imposters so far. Additionally, the first curb-to-gate biometric experience in the U.S. just launched at a major international airport terminal to a positive customer response, potentially changing the future of travel.

NEC, therefore, supports various governments’ considerations for reasonable policy, setting privacy standards for personal information and preventing unlawful discrimination related to this technology.  Businesses, consumers, and the government should work together to help balance the need for privacy with the benefits of protecting our society, securing our borders and providing consumer convenience without the fear of negative consequences.

Accuracy is vitally important to the effectiveness of biometric technologies.  At NEC, we are committed to the National Institute of Standards and Technology (NIST) and their evaluations.  NEC has a nearly decade-long leadership position and pedigree where NIST evaluations of our facial recognition technologies are concerned, and you can read more about it on our global Web site here.

In addition, NEC has established a “Digital Trust Business Strategy Division” to create and promote a strategy based on “Human Rights by Design,” considering the impact of the adoption of artificial intelligence (AI) on society and the utilization of biometric information on human rights and privacy.

NEC seeks an adoption path for these technologies that is in line with the worldwide principals of freedom, justice, rights to privacy, transparency and continuous improvement. At NEC, we strongly believe that facial recognition can add significant value to our lives.

 

About NEC Corporation

NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. The NEC Group globally provides “Solutions for Society” that promote the safety, security efficiency and fairness of society. Under the company’s corporate message of “Orchestrating a brighter world,” NEC aims to help solve a wide range of challenging issues and to create new social value for the changing world of tomorrow. For more information, visit NEC at http://www.nec.com.

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Changing the Face of Airport Security

Have you noticed an uptick of facial recognition news lately? We have.

More specifically, airports and the federal agencies that govern entry and exit procedures are seeing success using facial recognition technology at border entry and exit checkpoints.

Airports have always designated security as a high priority. Security screening is probably the most important step in the traveler’s journey and typically means waiting in long lines. However, keeping air travel safe doesn’t have to mean making the customer experience more cumbersome than it has to be.

With facial recognition software, airport security personnel are able to speed up the identity verification process while still maintaining accurate results and a higher level of security. Not only can passengers be on their way more quickly, but security personnel are able to focus more attention to addressing other potential and actual threats.

Discover ways Advanced Recognition Systems can transform airport transportation.

Speeding up Border Checkpoints

The accurate identification of passengers entering and exiting the United States is a critical step in secure immigration and customs processing at our international airports. Entry and exit checkpoints can be long and stressful. Facial recognition technology provides a quicker, more accurate, more secure—and more pleasant— experience for everyone.

The software compares images captured at the airport in real time to a government stored photo taken from a passport, thus reducing time spent in the queue while also making it safer for all travelers. Using this process, faster lines at U.S. entry and exit points doesn’t mean sacrificing security.

After implanting facial recognition technology, within a span of just 40 days, officials at Washington Dulles International Airport have identified and processed three would-be imposters trying to enter the country illegally. Initial screening, using facial recognition developed by NEC, allowed agents to determine that the travelers’ faces captured at the point of entry did not match the face provided on the presented passport.

Why NEC?

Securing airport screening and streamlining border entry and exit checkpoints are just two ways NEC is changing the face of airport security and enhancing the passenger experience.

NEC’s portfolio of biometric solutions includes facial recognition, video surveillance, analytics, intrusion detection, and other security applications. Other airport-related uses include passenger conveniences—such as check in, bag drops, entertainment, boarding, retail shopping and baggage claim. Backed by 45 years of experience, NEC’s Advanced Recognition Systems offers scalable, end-to-end solutions that secure our borders and improve public safety.

NEC’s world-renowned facial recognition technology is currently utilized by 17 airport for biometric entry and exit helping to address today’s national security challenges.

Contact us to speak with one of our biometric experts or visit us online for more information.

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Exploring the Diverse World of Biometrics at AFIS 2018

Our 32nd Annual AFIS Internet Users Conference, held in Reston, VA, was a highly successful event. It brought together professionals from around the globe, and with its proximity to our nation’s capital, we were pleased to host a number of our Federal clients as well. Together, we explored opportunities and issues impacting the public safety and law enforcement community in the near and long term future. In this time of digital transformation, attendees learned more about new techniques in forensics, experienced the latest in identification technology solutions, and how biometrics and AI can help provide a more secure, convenient and frictionless experiences for all of us.

This year’s conference was enhanced by dynamic speakers from U.S. and international law enforcement agencies (e.g. Toronto Police Services) and U.S. Federal government agencies discussing their use of biometrics and analytics technologies in meeting their challenges and success stories.

Our keynote speaker, none other than Secretary Tom Ridge, the First Secretary of U.S. Department of Homeland Security and former Governor of Pennsylvania, kicked off the three-day event discussing the evolution of our country’s security profile, the role technology plays in securing our borders, and the trends impacting local, regional and state public safety officers and investigators.

In parallel, NEC showcased its latest identification technologies that are helping federal, state and local agencies with new ways to solve crimes, predict threats, capture data, improve public safety and security. Some of the highlights include:

  • Interactive expertly guided tenprint workshops with hands-on experience with NEC’s Integra-ID® iBW, the latest in fingerprint technology processing
  • eGate Solution for Airport and NeoFace® Express showed how frictionless identification can simplify and enhance a passengers experience while increasing security
  • NEC Enhanced Video Analytics (EVA) represents the latest biometric and video analytics technology allowing for instant detection, identification and tracking of suspicious individuals in a crowd
  • NeoFace® Reveal and SmartScan exhibits gave an up-close and personal encounter for many AFIS Internet members as they transition to facial recognition disciplines in addition to fingerprint and tenprint identification work

One of the highlights of the conference is the opportunity to network and socialize with other like-minded professionals who are facing the same issues and daily challenges. The Winery at Bull Run was a unique venue that provided a fun atmosphere of comradery for our two groups!

The conference closed with the 2018 AFIS Awards Banquet. This was a time to recognize the newly elected AFIS Internet, Inc. Executive Board and to honor recipients of the AFIS Internet 2018 “Biometric Hit of the Year Award.” Deputy Norman Kandil with the Hamilton County Sheriff’s Office was recognized for his use of the new Facial Recognition program on a theft case that not only resulted in the arrest of the unknown suspect; it also took the Detective down an unknown path that ultimately lead to the conviction and sentencing of two additional suspects. Hector Hernandez with the Bexar County Sheriff’s Office received the award for his work as a Latent Print Examiner on a human smuggling transport case resulting in the death of 10 immigrants. Other agencies were unable to identify the tenth victim, but Hector was able to get an impressive Print (Finger) hit to positively identify the last victim. Congratulations to all, with our sincere gratitude for your service!

I would like to express my sincere thanks and appreciation to the AFIS Internet Board and our host agencies, the Virginia State Police and the Virginia Department of Forensic Science, for their dedication and tireless efforts in organizing this conference.

This year’s AFIS Executive Board, Host Agencies and volunteers did a fantastic job of providing relevant topics, with outstanding speakers who engaged, educated and inspired us.

We now look forward to 2019 and hope you will plan to join us next August 25-28 in Scottsdale, AZ. Meanwhile, you can check out or relive the excitement by viewing our photo gallery or our AFIS 2018 recap video.

AFIS Internet Conference 2018

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With Stadium Facial Recognition, The Fan Experience is #1

Fans crowd into stadiums to enjoy their favorites – from music to theatre to sports. The venue is expected to provide a secure, positive experience. If not, the damage to the tour, the sports club or the venue can be undeniable. According to the 2017 J.D. Power Fan Experience survey, fans are looking for the venues and teams that will offer them the best fan experience for their dollar.

The study has identified 10 key performance indicators (KPIs) that drive fan loyalty and satisfaction. When stadiums and teams rank well and all 10 KPIs are met, spending is directly impacted, often increasing as much as 90%.

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Fans are asked to evaluate their experience based on:

  • Ticket purchase
  • Arriving and departing the stadium
  • Security and ushers
  • Game experience
  • Souvenirs and merchandise

Venues and teams want to give their fans a positive, memorable experience, exceptional customer service and security, even among thousands of other fans. Facial recognition could create a more effortless and exciting fan experience.

With facial recognition and a unified biometric key, a frictionless and personalized fan experience can increase loyalty and spending.

Unified Biometric Key Personalizes the Fan Experience

Retail is not the only market that seeks to build customer loyalty. Advanced recognition technology allows each individual to use their face as a unified biometric key to build a frictionless and personalized fan experience. A unified biometric key can help stadium staff provide better customer service through:

Cut Down on Line Times

Fans judge their stadium and team experience by the amount of time waiting in line at an arena. When an individual has to stand in line to enter the venue, purchase concessions or merchandise, they become frustrated while missing out on the event they came to see. With advanced recognition systems, a fan’s face is the unified biometric key to unlocking the door to a more positive experience.

Facial recognition creates frictionless event entry, reduces queues and allows fans to “pay with their face.” Intelligent customized displays can make suggestions in the concession or souvenir area dependent on previous fan activity. “Facial loyalty” through self-ordering kiosks can also make recommendations based on past food orders for faster decision-making. Guests can then pick up the item and pay for it, often without pulling out a wallet, in one quick encounter.

Watch: Benefits of Face-Based Loyalty Program in Restaurants

Get VIP Treatment

After loyal fans have been identified in the facial recognition system and created their own unified biometric key, stadium sales staff and ushers will be able to provide true VIP treatment. The season-ticket holder, for example, can be welcomed at the season ticket door, allowed entrance into VIP clubs, provided with birthday or anniversary greetings or otherwise treated with familiarity. Guest services will be able to quickly locate a dedicated fan who spends thousands of dollars at the venue and offer them a preferential personalized experience.

Fans can also include their family in the VIP experience. Paying by face, for example, can be extended to family members who wish to be included on the same credit card. With a unified biometric key, guest services can create differentiation in the fan experience.

See how Your Face Makes the Food Ordering Experience Easier

Build Loyalty with 5 Star Service… Even When the Team is Losing

Because the fan experience matters, the unique unified biometric key can be used to build fan loyalty— even when their favorite team is losing. Some stadiums are already experimenting with facial recognition as a unified biometric key, creating a positive, frictionless fan experience. Analytics captured by the advanced recognition technology allows the stadium to target marketing messages and raise alerts based upon previous encounters with the fan.

As an award-winning leading facial recognition provider for four consecutive years, NEC’s facial recognition technology has achieved the highest performance evaluation from the U.S. National Institute for Standards and Technology (NIST) by:

NEC’s NeoFace® Express is the industry standard for using facial recognition to transform any hospitality experience that involves large groups of people. Adding NEC’s Advanced Recognition Systems to the existing venue security system allows fans a #1 secure, positive and personalized experience.

For more information on NEC’s Advanced Recognition Systems, such as NeoFace® Express, click here.

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What’s “More Personal” Than Your Face?

Personalizing the Customer Experience with a Unified Biometric Key

The path to a frictionless, personalized customer experience begins with something unique and individual—your face. Using facial recognition technology, a single unified biometric key  enables a seamless experience as you move through an environment, whether it’s a sports stadium, entertainment facility, airport, hotel or casino. Facial recognition technology is the key that unlocks a contactless customer experience in a wide range of venues and situations. What could be more convenient or more secure?

Recent developments in facial recognition solutions are not only enhancing security in airports, stadiums or hospitality locations, but also making access to public spaces more convenient, effortless and personal for patrons. Today, consumers are enjoying the speed and security of unlocking their phones using facial recognition, without the bother of passcodes. These demonstrable user benefits have made face-driven technology more common and acceptable as a secure and time-saving part of our day.

Increasingly, consumers are looking for this same easy, contactless and convenient experience in other areas of their daily lives. Benefits of biometric technology are applicable to other situations that require secure access and easy transactions. Here are a just few ways NEC, a leading global provider of Advance Recognition Systems technology, is changing today’s customer experience through facial recognition.

Removing Bottlenecks at Large Events

A game day experience can be exciting and fun. However, you may have to navigate through a few long lines before you can get to your seat to cheer on your team. Sports arenas handle large crowds on a regular basis. In fact, in 2017, the NFL alone had more than 17 million spectators attend its regular season games, while the NBA averaged 17,830 visitors per game in 2017 and 2018. With large crowds, come inevitable “pinch points” as fans move through the venue. What if advanced facial recognition technology could eliminate some of those stress points and create a more pleasurable and hassle-free fan experience?

Everything from dropping your car off in a parking garage, entering the gate, purchasing concessions or swooping into a VIP suite is made easier by using a unified biometric key as a virtual parking pass, wallet and secure entry ticket. Guests no longer need to juggle parking permits, paper tickets, cash or credit cards. They don’t even have to remember where they stored their electronic tickets or try to recall app passcodes or loyalty numbers. Best of all, no more waiting in long, annoying lines. Let’s be honest, who wants to wait 20 minutes just to buy a water at the concessions?

Personalizing the Customer Experience Yields Positive Results

From the point of view of a sports venue, hotel or theme park, facial recognition solutions enhance the customer experience and can have a positive impact on the bottom line as well. Some examples include:

  • Providing concierge alerts when a VIP enters a facility
  • Enhancing guest services protocols
  • Providing crowd density estimates to allocate staff more efficiently
  • Offering opportunities for personalized sales and services on site

A single unified biometric key triggers concierge alerts when a VIP enters a hotel or casino, prompting enhanced guest services and special offers to the valued patron. Front-desk staff can greet returning loyalty guests by name, further personalizing the check-in experience.

Stadium VIP patrons enter suites seamlessly using facial recognition. Enhanced services are delivered in a more personalized way. Theme parks quickly admit season pass patrons through the gates using facial recognition, with the ability to provide special offers and services geared to loyal guests. Often the technology can be integrated with and deployed using existing venue systems, making the installation an even easier, more cost effective situation.

Since customers’ purchasing during an event is faster using a single unified biometric key, this increases the number of transactions that can be processed in the finite duration of an event. Not having to bother with cash or credit cards speeds up purchases and enables staff to serve more customers more quickly.

Facial recognition technology also captures crowd estimates at venue entrances, concession areas, hotel lobbies or retail areas so additional staff can be deployed immediately where they are most needed.

On-site offers can enhance the customer experience. Facility managers don’t really know who is attending a sporting event or musical performance. They know who bought a ticket, but not much information about the purchaser. Facial recognition provides real-time demographic data about attendees or guests to enable a venue to further shape the customer experience with on-the-spot offers and services.

For instance, if a stadium has facial recognition data that shows it has a large percentage of young men ages 21-29 in attendance for an event, it can prepare by stocking more beer at the concession stands, or change the advertising on retail shop displays to appeal to this demographic, or even alter music choices in the common areas.

Marketing partners and sponsors are able to curate offers in real time to appeal to a certain type of guest—enhancing the customer experience and positively affecting brand recognition and potential sales as well.

Transforming Transportation Processes

Stadiums, theme parks and hotels are not the only facilities being transformed into more efficient and secure places. The transportation industry is also seeing new uses for NEC’s facial recognition technology, considered to be the world’s best in search speed and accuracy according to the National Institute of Standards and Technology (NIST).Transportation should be about getting to your destination quickly and with as few problems as possible.

Today’s airports are busier, more congested and more stressful than ever. According to the Bureau of Transportation Statistics, more than 821 million passengers boarded U.S. airline flights in 2016—and with the demand for air travel expected to double over the next 20 years, this will certainly make for some very crowded airports.

Free eBook on Facial Recognition Systems for Aviation and Airports

In the United States, facial recognition technology is being tested to permit passengers to board flights quickly, and also for fast access to airline lounges. Since the Customs and Border Protection (CBP) agency started testing NEC’s NeoFace® Express facial recognition solution in U.S. airports in 2016, it has registered a success rate of close to 99%. Other airport-related potential uses of a single unified biometric key include:  passenger check-in counters, bag drops, in-airport entertainment, boarding, retail and monitoring baggage claim areas.

The cruise ship industry is finding that a single unified biometric key can be used for everything from terminal queue management and effortless check-in to frictionless embarkation and debarkation, and for seamless payments and onboard purchasing.

Enhancing Security Through Technology

Security concerns have invaded almost all aspects of our lives in recent years—from travel to entertainment and sporting venues to retail spaces. Unfortunately, when people gather in public places, there is automatically the awareness of an increased threat, forcing security concerns to be uppermost in our minds.

Our reality is the tension between the heightened focus on keeping public places safe while not having a negative effect on the actual customer experience. The ability to create an excellent customer experience requires balancing both efficiency and security.  Authorities responsible for the safety of public places are extremely concerned, and debates over how best to address security concerns are ongoing. At the same time, increased usage of facial recognition in consumer products is making the technology more acceptable as consumers recognize the convenience it provides: frictionless, personalized and secure experiences.

Facial Recognition from NEC

Solutions that combine surveillance cameras with facial recognition software can elevate the level of public security in airports, stadiums and other public places. Also, enterprises can ensure only authorized personnel have access to their facilities, while retailers and sports and entertainment venues can secure their facilities and protect their customers.

 

Changing the ‘Face’ of the Customer Experience

Deploying a single unified biometric key based on facial recognition technology helps deliver a superior guest experience. Our unique face is rapidly becoming the universal key to replacing our usernames, passwords, paper tickets, parking permits, payment options and even more.

Whether at a stadium or a major transportation facility, NEC’s Advanced Recognition Systems solutions are at the forefront of reinventing the customer journey by melding the optimal combination of convenience and security.

Learn why NEC is a leading facial recognition provider, and find out more about our biometric solutions by visiting https://www.necam.com/AdvancedRecognitionSystems/

NEC Corporation of America

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